{"id":17,"date":"2023-06-09T12:23:16","date_gmt":"2023-06-09T12:23:16","guid":{"rendered":"https:\/\/dummy.xtemos.com\/woodmart2\/plants-elementor\/?page_id=17"},"modified":"2025-12-07T19:33:15","modified_gmt":"2025-12-07T17:33:15","slug":"about-us","status":"publish","type":"page","link":"https:\/\/ashastore.eu\/en\/about-us\/","title":{"rendered":"About us"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"17\" class=\"elementor elementor-17\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3d7c5eb e-con-full wd-section-stretch-content e-flex e-con e-parent\" data-id=\"3d7c5eb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c524597 elementor-widget elementor-widget-image\" data-id=\"c524597\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1706\" src=\"https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-scaled.jpeg\" class=\"attachment-full size-full wp-image-3199\" alt=\"\" srcset=\"https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-scaled.jpeg 2560w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-400x267.jpeg 400w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-1200x800.jpeg 1200w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-768x512.jpeg 768w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-1536x1024.jpeg 1536w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-2048x1365.jpeg 2048w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-18x12.jpeg 18w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-430x287.jpeg 430w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-700x467.jpeg 700w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/09\/DSCF4792-landscape-190x127.jpeg 190w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9df15a6 e-con-full wd-section-stretch e-flex e-con e-parent\" data-id=\"9df15a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-daf2253 elementor-widget__width-inherit elementor-widget elementor-widget-wd_text_block\" data-id=\"daf2253\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left color-title color-scheme-light\">\n\t\t\t\n\t\t\t<p>The story of ASHA began with a simple yet powerful\nbelief:<br \/>that true luxury lies in simplicity<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0707d8f e-con-full wd-section-stretch e-flex e-con e-parent\" data-id=\"0707d8f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df0cfdf elementor-widget elementor-widget-wd_text_block\" data-id=\"df0cfdf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left color-title\">\n\t\t\t\n\t\t\t<p>On our personal journey toward healthier living, we set out to create products that celebrate the purity and power of nature, free from unnecessary additives and complications.<\/p><p>We discovered that the answer had always been with us -\u00a0 <strong>ancient wisdom passed down through generations.<\/strong><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dda133e e-con-full wd-section-stretch e-flex e-con e-parent\" data-id=\"dda133e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9527bd9 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"9527bd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fc41605 e-con-full wd-section-stretch e-flex e-con e-parent\" data-id=\"fc41605\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ee4438a elementor-widget__width-inherit elementor-widget elementor-widget-wd_text_block\" data-id=\"ee4438a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left color-title\">\n\t\t\t\n\t\t\t<p>Philosophy<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-836c463 e-con-full wd-section-stretch e-flex e-con e-parent\" data-id=\"836c463\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<link rel=\"stylesheet\" id=\"wd-int-elem-opt-sticky-column-css\" href=\"https:\/\/ashastore.eu\/wp-content\/themes\/woodmart\/css\/parts\/int-elem-opt-sticky-column.min.css?ver=8.3.7\" type=\"text\/css\" media=\"all\" \/> \t\t\t<div class=\"wd-sticky-container-lg elementor-element elementor-element-c1d63ff e-con-full e-flex e-con e-child\" data-id=\"c1d63ff\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a0680eb elementor-widget__width-inherit elementor-widget elementor-widget-wd_text_block\" data-id=\"a0680eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left color-title\">\n\t\t\t\n\t\t\t<p>Ancient Wisdom, Modern Care<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac8f65d elementor-widget elementor-widget-wd_text_block\" data-id=\"ac8f65d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left\">\n\t\t\t\n\t\t\t<p>Our approach is rooted in the power of uncomplicated routines and high-quality, natural ingredients that have stood the test of time.<\/p><p>By blending ancient wisdom with modern care, we create products that offer the healing benefits of nature to support health and well-being.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-159f68f e-con-full e-flex e-con e-child\" data-id=\"159f68f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6558d7f elementor-widget elementor-widget-image\" data-id=\"6558d7f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1706\" height=\"1829\" src=\"https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811.jpg\" class=\"attachment-full size-full wp-image-1392\" alt=\"\" srcset=\"https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811.jpg 1706w, https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811-430x461.jpg 430w, https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811-190x204.jpg 190w, https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811-700x750.jpg 700w, https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811-280x300.jpg 280w, https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811-746x800.jpg 746w, https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811-768x823.jpg 768w, https:\/\/ashastore.eu\/wp-content\/uploads\/2024\/11\/pexels-gabby-k-20419196-scaled-e1734596390811-1433x1536.jpg 1433w\" sizes=\"(max-width: 1706px) 100vw, 1706px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b708428 e-con-full wd-section-stretch e-flex e-con e-parent\" data-id=\"b708428\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"wd-sticky-container-lg elementor-element elementor-element-1236f56 e-con-full e-flex e-con e-child\" data-id=\"1236f56\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e7ffeae elementor-widget__width-inherit elementor-widget elementor-widget-wd_text_block\" data-id=\"e7ffeae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left color-title color-scheme-dark\">\n\t\t\t\n\t\t\t<p>Clean beauty, inside and out<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cadf718 elementor-widget elementor-widget-wd_text_block\" data-id=\"cadf718\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left\">\n\t\t\t\n\t\t\t<p>Our commitment to clean beauty goes beyond just our formulations.<\/p><p>We prioritize transparency, sustainability, and ethical practices, ensuring that every product is <strong>as kind to the planet as it is to your skin and body.<\/strong><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-650cfe8 e-con-full e-flex e-con e-child\" data-id=\"650cfe8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8839c88 elementor-widget elementor-widget-image\" data-id=\"8839c88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1707\" height=\"2560\" src=\"https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-scaled.jpg\" class=\"attachment-full size-full wp-image-3013\" alt=\"\" srcset=\"https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-scaled.jpg 1707w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-200x300.jpg 200w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-533x800.jpg 533w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-768x1152.jpg 768w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-1024x1536.jpg 1024w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-1365x2048.jpg 1365w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-8x12.jpg 8w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-430x645.jpg 430w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-700x1050.jpg 700w, https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/about-us_clean-beauty-inside-and-out_beauty_natural-beauty_nontoxic-190x285.jpg 190w\" sizes=\"(max-width: 1707px) 100vw, 1707px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6421910 e-con-full wd-section-stretch e-flex e-con e-parent\" data-id=\"6421910\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"wd-sticky-container-lg elementor-element elementor-element-563469e e-con-full e-flex e-con e-child\" data-id=\"563469e\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-769555a elementor-widget__width-inherit elementor-widget elementor-widget-wd_text_block\" data-id=\"769555a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left color-title\">\n\t\t\t\n\t\t\t<p>A Mindful Routine of Self-Love<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-882aa19 elementor-widget elementor-widget-wd_text_block\" data-id=\"882aa19\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-left\">\n\t\t\t\n\t\t\t<p>We encourage you to make your daily routine a mindful act of self-love.<\/p><p>By reconnecting with your body through the natural goodness of ancient botanicals, you will discover a deeper appreciation for your skin and your beautiful form.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-300ea91 e-con-full e-flex e-con e-child\" data-id=\"300ea91\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e5e5a6b elementor-widget elementor-widget-video\" data-id=\"e5e5a6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;play_on_mobile&quot;:&quot;yes&quot;,&quot;mute&quot;:&quot;yes&quot;,&quot;loop&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/ashastore.eu\/wp-content\/uploads\/2025\/05\/Abou-us_mindfulness_selfcare_products_nontoxict.mp4\" autoplay=\"\" loop=\"\" muted=\"muted\" playsinline=\"\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-14a5c41 e-con-full wd-section-stretch e-flex e-con e-parent\" data-id=\"14a5c41\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0175c76 elementor-widget elementor-widget-wd_text_block\" data-id=\"0175c76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wd_text_block.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"wd-text-block reset-last-child text-center color-title\">\n\t\t\t\n\t\t\t<p><strong>Rooted in tradition, <\/strong><strong>Crafted for today<\/strong><\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d1d6aff e-con-full wd-section-stretch elementor-hidden-desktop elementor-hidden-tablet e-flex e-con e-parent\" data-id=\"d1d6aff\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e804e5f elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"e804e5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Povestea ASHA a \u00eenceput dintr-o credin\u021b\u0103 simpl\u0103, dar profund\u0103:adev\u0103ratul lux se afl\u0103 \u00een simplitate. \u00cen c\u0103l\u0103toria noastr\u0103 c\u0103tre un stil<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-17","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>About us - ASHA<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ashastore.eu\/en\/about-us\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"About us - ASHA\" \/>\n<meta property=\"og:description\" content=\"Povestea ASHA a \u00eenceput dintr-o credin\u021b\u0103 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