Politica de Confidențialitate

The confidentiality of your personal data is one of the main concerns of SC Holi Story SRL, a Romanian legal entity with its registered office in Bucharest, Sector 1, Șoseaua Gheorghe Ionescu Sisești no. 146-156, as the data controller.

This document aims to inform you about the processing of your personal data in the context of using the website www.ashastore.eu, hereinafter referred to as "the site."

1. Categories of Personal Data Processed

If you are a customer of the www.ashastore.eu  site, we will process your personal data, such as:

  • Full name
  • Phone number
  • Email address
  • Billing address
  • Delivery address
  • Data related to how you use the site (e.g., behavior, preferences, or habits on the site)
  • Any other categories of data you directly provide when creating a user account (if available), placing an order, or in any other context that results from using the site.

If you create a user account on the site using your Facebook or Google account, we will process the following public profile data displayed by these applications: username, email address.

If you choose to create a user account before finalizing an order for a specific product/service available on the site, your email address will be requested, based on which an account will be automatically created.

If you do not complete the order, the email address and other data provided will not be stored by SC Holi Story SRL, and the account created will be automatically deleted.

If you are a visitor to the site, SC Holi Story SRL will process your personal data provided:

  • Directly, in the context of using the site (e.g., data provided in the contact/questions/complaints section, if you contact us this way).
  • Indirectly, such as: IP address, browser used, browsing duration, search history, operating system used, language and viewed pages, full URLs, clickstream to, through, and from our site, information or products viewed/searched, duration of visits to certain pages, interactions with the pages (e.g., scrolling, clicks, mouse movements), user behavior data.

2. Purposes and Legal Grounds of Processing

A. If you are a customer of the www.ashastore.eu site:

  • For conducting the contractual relationship between you and SC Holi Story SRL, including processing, validating, shipping, and invoicing your order placed on the site, informing you about the order status, handling product returns, etc.
    Legal Ground: Processing is based on the contract concluded between you and SC Holi Story SRL, as defined in the Terms and Conditions. Providing your personal data is necessary for executing this contract. Refusing to provide the data may result in the inability to maintain the contractual relationship between you and SC Holi Story SRL.

  • For fulfilling legal obligations that SC Holi Story SRL has in the context of services provided via the site, including tax and archiving obligations.
    Legal Ground: Processing is necessary to comply with legal obligations. Providing your data for this purpose is mandatory. Refusing to do so may result in the inability to fulfill legal obligations and provide services through the site.

  • For marketing activities, specifically for sending communications about products and services offered by SC Holi Story SRL via email or SMS.
    Legal Ground: Processing is based on your consent, if provided. You can give consent by checking the appropriate box when creating an account or later in the "My Account Information" section, when available.

  • For analysis and reporting purposes, to understand how the site operates, create user preference profiles, and improve the user experience.
    Legal Ground: Processing is based on the legitimate interest of SC Holi Story SRL to continuously enhance customer experience on the site. Providing your data for this purpose is voluntary. Refusing to provide it will not negatively affect you.

B. If you are a visitor to the www.ashastore.eu site:

  • For marketing activities, specifically for sending communications about products and services offered by SC Holi Story SRL via email or SMS.
    Legal Ground: Processing is based on your consent, if provided.

  • For resolving complaints and monitoring traffic to improve your experience on the site.
    Legal Ground: Processing is based on the legitimate interest of SC Holi Story SRL to ensure the proper functioning of the site and enhance visitor experience.

3. Duration of Data Processing

SC Holi Story SRL will process your personal data as long as necessary to achieve the purposes mentioned above.

If you are a customer, we will process your data throughout the contractual relationship and afterward, in accordance with legal obligations (e.g., financial-accounting documents must be retained for 10 years after the end of the fiscal year in which they were created).

4. Disclosure of Personal Data

We do not rent or sell your personal data to third parties.

In certain situations, your data may be accessible to third parties such as service providers, transport operators, hosting providers, or IT companies, referred to as "data processors." They are contractually obliged to maintain confidentiality and protect your data.

Additionally, if there is an issue with delivering your order, we may request transport operators to process your data. This data will be used solely for delivering the ordered product.

5. Transfer of Personal Data

SC Holi Story SRL will not transfer your personal data to recipients outside the European Union or to a country not part of the European Union.

6. Your Rights

Under data protection laws, you have the following rights:

  • Right to information – the right to be informed about how your personal data is processed.
  • Right of access – the right to confirm if your data is processed and access details of such processing.
  • Right to rectification – the right to correct inaccuracies or complete incomplete data.
  • Right to erasure ("right to be forgotten") – applicable in specific situations.
  • Right to restrict processing – under certain conditions.
  • Right to data portability – the right to receive your data in a structured, commonly used format and transmit it to another data controller.
  • Right to object – to data processing activities based on legitimate interest or public interest, or for marketing purposes.
  • Right not to be subject to automated decision-making, including profiling, that has legal or similar significant effects on you.
  • Right to lodge a complaint with the National Supervisory Authority for Personal Data Processing or the competent courts.

To exercise these rights, contact us at [email address].

7. Children’s Privacy

SC Holi Story SRL does not knowingly contact or collect information from individuals under the age of 16.

If we inadvertently receive such information, we will obtain parental consent or delete the information. If you are aware of such data being collected, please notify us at [email address].

8. Changes to the Privacy Policy

We reserve the right to update this privacy policy. Significant changes will be communicated via email (if possible) or through a specific notice on the site.

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